According to media reports, market analysts on Wednesday said that the market currently has a very strong demand for the Windows 8 touch screen PC.
Bob O’Donnell, vice president of market research firm IDC projects said, ” the touch screen PC sales have actually exceeded market expectations.” This means that the supply of these products have been shortage. O’Donnell said that some vendors in fact have already been facing the problem of shortages, because the touch screen panel supply is extremely limited. Sellers said that they currently can not get enough touch-screen devices to meet consumer needs.
Another market research firm Rhoda Alexander also said, “We have been explored with a number of PC manufacturers, they had some trouble in obtaining the touch screen panel. Some dealers said, Windows 8 the touch screen PC has a shortage situation. ”
Microsoft Windows CMO and CFO Tami Reller said last week that the store shelves were currectly not with “adequate” touch screen devices.
The touch screen PC includes the standard laptop with a touch screen, hybrid notebook- tablet PC, and tablet PC. Under normal circumstances, the touch screen PC’s price is more expensive than the standard non-touch screen laptop.
Currently, Microsoft’s official online store is selling series of tablet PCs and hybrid laptops, including the $499 Acer Iconia W510, the $779 ASUS VivoTab, as well as the $849 HP Envy x2. Touchscreen laptops include the $699 Asus VivoBook, the $1,299 Acer Aspire S7, the $899 Sony Vaio T13, and the $1,349 HP Spectre XT TouchSmart.
IDC’s O’Donnell added, however, the non-touch screen Windows 8 PC’s current sales are not very good. The analyst said: ” the non-touch screen PC sales are lower than the market expection, if the sales of high-end equipment is better than expected, it will be a good thing, but not enough to make up for the sales of low-end products.”