Although there are many versions rumors, but that Microsoft yesterday disclosed the price of its own brand first Tablet PC Surface shocked the industry, as its 16G, 32G, 64G price is exactly the same with Apple’s latest generation equivalent version ipad. Different from Apple’s indifference to the Chinese mainland market, Surface chose to launch first in the Chinese mainland market, Suning becomes Microsoft Surface exclusive online sales platform in China.
Industry was originally expected that Microsoft will unveiled the price of the Surface officially on October 26 same day as Windows 8′s, but Microsoft disclosed the price of the Surface in advance, and also announced the Surface pre-installed the Windows RT version began a limited pre-order, the industry thoufgt that the software giant which has always been quite satisfactory also began to pay attention to the marketing strategy.
Its Surface pre-installed Windows RT sales price is exactly the same with wifi version Apple new ipad price released in March of this year in the U.S. market, including 16G, 32G , 64G are separately $499, $599 and $699, lower than the minimum price the industry had expected.